TradeFlare's AI research teams analysed LUV on 15 market nights between April 23, 2026 and July 29, 2026. Each row is that night's verdict, the price that day, and how the price actually moved afterwards — wins and misses alike. Nothing is edited after the fact.
| Date | Verdict | Price | Target / stop | 5 days later | 20 days later | Why (that night) |
|---|---|---|---|---|---|---|
| July 29, 2026 | BUY | $46.31 | — / — | +9.9% | -8.4% | Strong Q2 earnings beat with significant EPS surprise. |
| July 28, 2026 | BUY | $45.38 | — / — | +5.2% | -11.8% | Strong Q2 earnings and record revenue provide a positive fundamental backdrop. |
| July 27, 2026 | BUY | $45.08 | — / — | +3.7% | -10.3% | The current market and stock conditions do not warrant a trade. |
| July 24, 2026 | BUY | $44.71 | — / — | -0.2% | -10.4% | Strong Q2 earnings beat with record revenue. |
| July 15, 2026 | BUY | $47.56 | — / — | -3.2% | -8.7% | Potential for oversold bounce given RSI is at 24.9. |
| July 14, 2026 | HOLD | $47.92 | — / — | +2.4% | -4.3% | Potential for a mean-reversion bounce from oversold RSI levels. |
| May 7, 2026 | BUY | $41.50 | — / — | -5.0% | +0.4% | Continued positive impact of cost-cutting measures on margins. |
| May 6, 2026 | HOLD | $39.71 | — / — | -5.0% | -0.5% | Southwest Airlines' workforce reduction announcement could signal improved cost discipline and potential margin expansion. |
| May 5, 2026 | HOLD | $38.35 | — / — | -0.6% | +2.9% | The 8-K filing announcing workforce reductions could signal improved cost discipline and potential margin expansion. |
| May 4, 2026 | BUY | $38.76 | — / — | +4.3% | +10.4% | Workforce reduction announcement signals potential cost discipline and margin expansion. |
| April 30, 2026 | HOLD | $37.22 | — / — | +9.2% | +13.3% | Workforce reduction announcement signals potential cost discipline and margin expansion. |
| April 29, 2026 | BUY | $38.01 | — / — | +11.5% | +16.4% | Workforce reduction announcement signals potential cost discipline and margin improvement. |
| April 28, 2026 | HOLD | $38.20 | — / — | +4.5% | +14.9% | The 8-K filing announcing workforce reductions could signal improved cost discipline and potential margin expansion. |
| April 27, 2026 | HOLD | $39.45 | — / — | +0.4% | +10.7% | Southwest Airlines' workforce reduction announcement, potentially signaling cost discipline and margin expansion. |
| April 23, 2026 | HOLD | $39.35 | — / — | +0.5% | +8.0% | Southwest Airlines' workforce reduction announcement could signal improved cost discipline and potential margin expansion. |
Prices are daily closes. "Days later" counts trading days from the close on the day of the call. A HOLD is not a recommendation to buy; only published signals are tracked with a target and stop on the public record. How the research works. Updated October 14, 2026. AI-generated research for educational purposes — it can be wrong and is not financial advice.